Dan Cabela is son to Dick and Mary Cabela, who founded the world famous Cabela’s Outfitters. Following in his father’s footsteps, Dan has a deep and genuine passion for all things wild. His family’s foundation has actively supported the largest ever lion reintroduction in Africa, amongst many other initiatives. Through this series, he turns his attention to the role that sustainable use can play in a modern conservation landscape.
Hard Truths of Conservation
Background
The conservation of our natural ecosystems has never been more crucial, with almost 8 billion people on the planet. Often unknowingly, our survival is dependent on the functioning of these systems. But what does “conservation” in the modern world require?
Dan Cabela sets out on a journey across the globe to explore the “Hard Truths of Conservation” with a host of experts in vastly different contexts. The idea that sustainable use can play a vital role in preserving habitat for wildlife and sustaining communities alike is an impossible statement to many people. The benefits of treating wildlife resources as renewable and valuable are concepts that seem complex and yet, when unpacked in a highly entertaining format, become difficult to argue.
From how the practice manages healthy wildlife populations, provides employment and prevents illegal poaching to the role wildlife has played in our diet. Dan participates in hands-on conservation initiatives funded by sportsmen and shares the reality of areas supported by sustainable use on the ground.
"Challenging the viewer to engage with another perspective"
Why “Hard Truths”?
Dan Cabela explores the truth behind some of society’s more commonly accepted aphorisms in a highly entertaining format, while challenging the viewer to engage with another perspective.
The aim of this series is not to shy away from uncomfortable facts and pose questions, while remaining as neutral as possible, allowing the audience to come to their own conclusions.